Our founder, green architecture expert Wayne Turett, was happy to contribute to Canadian Buildings and Canadian Interiors this month with his op-ed “How to Encourage Clients to Pursue Sustainable Living.”
The article is broken down into three sectors of residential clients; homeowners open to sustainability who are excited to implement green design, homeowners who are not particularly excited by green design, and cost-efficient residential developers who may be wary of investing in green elements.
The first step in approaching all three is opening a door to a friendly conversation. From there, home professionals can approach and frame their sustainability discussions around the clients’ lifestyle, needs, and concerns, which tends to be more effective than a general pitch.
We welcome you to read the full op-ed HERE or at CanadianInteriors.com, and to reach out with any questions, thoughts or feedback.
(banner photo of a transitionary door in a project by The Turett Collaborative by Liz Glasgow, architecture by The Turett Collaborative)